Prof. Dr. Christoph Hechelmann

Prof. Dr. Christoph Hechelmann

Eventmanagement & Entertainment
hechelmann@@fh-mittelstand.de

Medien
Hannover

Publikationen

  • Hechelmann, Christoph (2012): Social Media Engagement in a dedicated Facebook channel: An analysis of relationships to emotional attachment, self-brand connection and brand commitment towards sports sponsoring brands, UTS ePress, Sydney, 2012.
  • Cashman, Richard & Adair, Daryl & Hechelmann, Christoph (2009): History and legacy of the Sydney 2009 World Masters Games : an independent report, Sydney World Master Games Organising Committee, Sydney & World Masters Games Association, Lausanne, 2009.
  • Cashman, Richard & Darcy, Simon (2008), Benchmark Games – The Sydney 2000 Paralympic Games, Walla Walla Press, Sydney, 2008.